Beyond the algorithms.

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I've spent 20 years watching digital reshape industries — first in entertainment, then in financial services, now at the intersection of AI and strategy.

Today I lead Strategy & Operations for B2B partnerships at AXA, where I help build the connective tissue between insurtech ambition and enterprise reality.

This site is where I think out loud about what I see changing — and what I think stays the same.

What drives me

Recognized transformer

Partnering with organizations to embrace new technological eras.

Bridge builder

Translating between tech teams and C-suite since 2005.

Pragmatic futurist

Excited about what's next, grounded in what ships.

Burgundy soul

Because terroir teaches you everything about value creation.

The pivots

2000-2006

Digital Entertainment

Early involvement in digital entertainment and online platforms, exploring emerging business models at the dawn of the internet era.

2006–2015

Digital Transformation

Supporting large organizations in their digital transformation journeys — bridging business, technology, and operating model evolution.

2015–2021

Fintech & Product Innovation

Leading product and innovation initiatives in financial services, with a focus on fintech, customer experience, and new value propositions.

2021–present

AI & Strategy

Advising and leading AI-driven transformation initiatives — from strategy definition to operational execution, with a strong focus on real-world adoption.